We interviewed these Amazon Influencers because we think you'll like their picks. These influencers mentioned are paid spokespeople for the Amazon Influencer Program. Some of the brands featured in this article are partners of Amazon's Creator Connections program, which means E! may make an increased commission on your purchase if you buy something through our links. Items are sold by the retailer, not E!. Prices are accurate as of publish time.
If there's anyone who knows which products are worthy of checking out this Amazon Prime Day, it's influencers. With a lifestyle that consists of living on social media and recommending items to their followers, they're constantly on the lookout for the best products to test out. That's why we interviewed a few Amazon influencers who gave us the inside scoop on the best essentials everyone needs to add to their cart ASAP. From beauty and skincare products they keep in their bags 24/7 to kitchen must-haves that have upgraded their cooking skills, they shared a variety of items they've currently been obsessing over this Prime Day.
When we asked which Amazon product they carry in their bag, beauty and lifestyle influencer Anca Andor whipped out a chic lippy, "I love this because it's like a lip oil and I'm wearing it right now and it's so nice. It's by Clarins and you apply it in the morning, and you basically don't ever have to touch up." Fashion and lifestyle influencer Alyssa Lenore also told us "I always carry my Torriden lip essence", which she can't leave the house without.
We also asked about products that have made their life easier, with many of them mentioning how they constantly carry around a portable light. Johnnybell Sanchez, another lifestyle influencer who's a mom of three, told us about an "influencer light" with suction cups that can be attached anywhere, while Makho Ndlovu, style influencer and media personality, gave a shout-out to the famous "Alix Earle light that you clip on top", calling it a "game changer". Fashion and beauty influencer Gregoria Reyes-Lou told us her secret to crisp videos, telling us about the "lens cleaner wipes" that keep her "content fresh".
Now, when it comes to the kitchen, both Anca and Makho raved over a veggie chopper they recommend to everyone. Anca mentions how "life-changing" it is, and Makho tells us how it's upgraded her meal prep.
Keep scrolling for these influencer-approved Prime Day picks, and if you want to shop more celeb favorites, check out the E! Insider Shop Amazon Storefront.
Gregoria reveals to E! the product she carries in her bag that helps take her content up a notch, "I carry my lens cleaner, the wipes. It's always the one thing that keeps my content fresh. People just ask, what phone do you have? I'm like it's the 15. But you know what? The wipes. That's what saves the day."
If there's any kitchen must-have everyone needs, Anca recommends the "Fullstar veggie chopper... it's life-changing. I share this all the time and whenever I hear of someone that doesn't have it, I'm like, you are going to save so much time in the kitchen with meal prep. It takes you one-third of the time to chop your veggies. That way you still have them for dinner time, but you're spending less time in the kitchen." Plus, it's currently 50% off from Prime Day!
If you're curious about Anca's favorite lippy that she carries in her bag, she told E! all about the Clarins lip oil, "they come in a bunch of different colors, I'm wearing red for the holidays, but it's so nice because it's not like sticky or dry or anything and it gives you that just like really nice, plumpy lip."
Not only do many Amazon influencers rave over this Laneige product, actress Sydney Sweeney also told E!, "I love these products because it feels like putting a cloud on your face. This is so nice, fluffy, and creamy without that heavy feeling."
When asked about the Amazon product she takes everywhere, Alyssa Lenore told E! "I always carry my Torriden lip essence, I've been through so many lip balms and this is my number one."
When it comes to making traveling less stressful, Anca Andor recommends using packing cubes, "I always thought that they were overrated and then I started using them, and I'm like, why have I not before? They save so much space in your luggage and they help you stay organized too."
Another favorite of Alyssa's is a blanket hoodie, which is perfect for staying home and snuggling up on the couch. "I have been living in it all week and it's just a great way if you're the type that likes to float around your house, but you want to be in the comfort of a blanket. Highly highly recommend getting a blanket hoodie."
If there's any product that many influencers are currently obsessed with, it's a portable selfie light. Makho Ndlovu calls it a "game changer. So you take your picture and it looks all right. When you put that light on top, it's like you're walking around with a professional photographer. It just changes up, it lights up your face, it shows all the dimensions. It's amazing."
If you're looking to instantly upgrade your selfie setup, Johnnybell Sanchez reveals she attaches these silicone suction cups to her light, "I love this sticky thing... I have it on my phone as well and I stick it everywhere."
Makho also mentions her favorite water bottle that she got from Amazon, "It's like huge, the tumbler, and then you have the bamboo lid and then it has that metal straw. When things look pretty, it just encourages me to drink more water."
Always on the go? Add a Conair steamer to your cart just like Gregoria Reyes-Lou did, "I'm always changing and trying new looks for the whole family and it's a busy time of the year. We're going from day to night and we wanna look fresh and guess what? It has same-day delivery. I just saw that my favorite steamer is available. It's the Conair one."
When it comes to last-minute gifts, Makho tells E! you can never go wrong with a Cosori air fryer. "I love to get stuff that people can actually use, right? And one that I always recommend to people is the air fryer. They always come out with different iterations every year and they just get better and better. So yeah, an air fryer is practical, and you will actually enjoy making all the recipes."
Looking for more Amazon favorites? Check out these Kyle Richards-approved Amazon finds during Prime Day 2024.
Prime Day is an exclusive event with Amazon deals for Prime members. In recent years, it has been extended from a one-day sale to a two-day sale, highlighting deals across all categories including fashion, beauty, tech, and home products.
Amazon's Prime Day 2024 runs from July 16- July 17, 2024. This 48-hour sale begins at midnight PT on July 16 and ends at 11:59 PM PT on July 17. This year shoppers will be able to find extensive discounts on products ranging from summer fashion and premium beauty to the newest electronics and home essentials. There are early deals leading up to the sale, so it's wise to check for pre-Prime Day offers as well.
Amazon customers can shop deals on seasonal items including summer fashion, travel, viral beauty products, outdoor furniture, back-to-school essentials, cleaning and organization products, and Amazon devices.
You can find curated deals from E! Insider Shop throughout the sale and at our Amazon Storefront.. Our dedicated team of shopping experts will help you save time and money, organizing the must-have deals in one convenient place for easy shopping. New deals will drop throughout the sale. You can also shop Amazon's Prime Day deals here.
Amazon Prime is a subscription service that provides a variety of benefits to its subscribers. Shoppers get free and fast shipping with options for two-day, one-day, and same-day shipping speeds on eligible items shipped by Amazon. Additionally, there are exclusive lightning deals and additional discounts on select items. Members gain access to Prime Video, Amazon's streaming service. Subscribers can stream ad-free songs through Amazon Music. Prime members can get grocery deliveries from Amazon Fresh and Whole Foods Market, depending on the location.
Yes, you have to be a Prime member to get Amazon discounts on Prime Day. Amazon Prime Day is an event that is exclusive for Prime members, with discounts tailored specifically for them. You can start a free 30-day trial to take advantage of Prime Day 2024 discounts.
An Amazon Prime membership costs $14.99 per month or you can pay $139 per year. Join now for a 30-day free trial to experience the membership's extensive benefits for yourself, which include free shipping, fast shipping, and access to grocery delivery, ad-free music, and streaming services.
Amazon shipping costs depend on the items ordered and shipping location. Thankfully, shipping on your order is free (and fast) if you sign up for a Prime membership. Prime members get two-day, one-day, and same-day shipping options. Amazon also offers expedited shipping options on select purchases, which provide faster delivery times at an additional cost. Join now for a 30-day free trial.
—Originally published January 10, 2024 at 1:55 PM PT.
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